In a recent Interview of Punjabi singer “NINJA” with “The Cine Buzz”, he shared insights into the creative process behind his latest album, “The Hood.” Describing the journey as arduous yet fulfilling, NINJA revealed that he dedicated countless hours to refining raw ideas and emotions with his team, ensuring the songs fit the album’s overarching theme and emotional & thriller journey.
NINJA also experimented with new styles and sounds, blending traditional Punjabi elements with modern beats to create a diverse sound palette. This album marks a maturation of his music, offering a fresh yet authentic vibe.
Collaboration played a significant role in “The Hood,” with contributions from artists and producers like Deep Jandu, Gags, GuriL, Happy Raikoti, and Jhindi, each adding a unique flavor to the album. NINJA found these collaborations exciting and enriching, enhancing the overall sound.
Among the album’s tracks, “Khabi Khan” stands out as the most personal to NINJA, reflecting heartfelt conversations and deep connections with loved ones. He faced minor challenges, such as balancing tradition with innovation, but ultimately stayed true to the album’s theme.
Reflecting on his career, NINJA highlighted major milestones, including award-winning tracks and global fan support, which have motivated him to push boundaries. He believes the Punjabi music industry is thriving and poised to become even more influential globally, a movement he is proud to be part of.
NINJA hopes fans find resilience and hope in “The Hood,” drawing inspiration from their own lives and overcoming obstacles. Fan feedback is crucial to him, helping him grow and improve, and he eagerly anticipates their response to the new album.
For the promotion of “The Hood,” NINJA has planned a series of live performances, virtual events, behind-the-scenes content, and interactive social media campaigns. His advice to aspiring singers and musicians is to stay true to themselves, work hard, and maintain authenticity in their craft.
